The world of business is obsessed with the holy grail of ‘Artificial Intelligence’. But AI is a means, not an end in itself. We explained how MD’s video metadata can change how we experience TV.

Vamp was one of the best-kept-secrets in software release management, buried under a complex story. Here’s how we shifted the narrative for a new audience.

The update of Heineken’s IT support service involved a big global rollout. We crafted a pack of clear, value-based communications to keep their operating companies up-to-date across 48 countries.

This global community for corporate innovators continues to grow. We manage their blog, where the brightest and best ideas, experiences and perspectives are written, retold and shared.  

Time to launch Motek’s revolutionary rehabilitation device: The RYSEN. We used a messaging pyramid to produce copy for a brochure, website and promo video script.

This platform for mobile apps can do many cool things with location data. How can we shift the conversation from product functionality to benefits for a less technical target audience?